Archive for January, 2008

Expert Advice: When an applicant asks for more time to consider an offer

DMNews, January 28, 2008
Angela McMurray, human resources manager, QuantumDigital

When an applicant asks for more time to consider an offer, what should be my organization’s next move?
This is a tricky issue. If you allow too much time, you could set your company up to compete with several other offers and possibly lose the candidate altogether. You [...]

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Integrated Direct Marketing in the New Media Mix

As we all know, it is becoming increasingly difficult in today’s media-blitzed society to effectively deliver your value proposition or message to the right audience. And, the “right audience” is becoming increasingly difficult to define and target. With all the blogs, TV, radio ads, and the emergence of media such as online ads and video, [...]

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