Archive for November, 2008

Introducing a New Voice in Direct Marketing

This week, I’m excited to announce the launch of a new blog. The Direct Marketing Voice offers a collection of news, tips, and resources - updated daily - for marketing professionals, entrepreneurs or anyone interested in direct marketing and advertising. I invite you to visit the blog and participate in conversations that can help spark [...]

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The Big Benefits of Email Marketing

DMNews, November 04, 2008
Contributor: Eric Cosway, CMO and EVP QuantumDigital
As e-mail marketing usage grows, so does its benefits. Marketers now use e-mail as part of their business-to-business and business-to-consumer integrated marketing mix, as most recipients accept and even welcome targeted, opt-in e-mails. According to a recent Jupiter Research survey, 60% of business decision makers prefer [...]

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QuantumDigital Launches Expert Direct Marketing Blog

“The Direct Marketing Voice” serves as a resource and community for all things direct marketing
AUSTIN, Texas - November 24, 2008 - QuantumDigital (www.quantumdigital.com today announced the launch of its new blog - The Direct Marketing Voice, located at www.thedirectmarketingvoice.com. The blog covers educational and informative topics relating to direct marketing, including direct mail, eMarketing and on-demand [...]

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Why Did It Take So Long To Shut Down McColo?

For anyone that uses email and especially for those that use it as part of your integrated marketing plan, something major happened last week. One of the companies responsible for hosting spammers was finally shut down. Robert “Dude” Spellings, Jr, one of our systems developers and email guru, enlightens us all on why it took [...]

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Austin Companies Dominate Deloitte Fast 50 List

Austin Business Journal
October 31, 2008
Fourteen Austin companies are on a list of fastest growing tech companies in Texas compiled by Deloitte & Touche LLP.
The annual Tech Fast 50 list ranks both public and private companies based on five-year percentage revenue growth. Austin had more companies on the list than any other Texas city. OraMetrix, Inc., [...]

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QuantumDigital’s Visual Data Mapping Technology Targets Direct Mail Prospects for Increased ROI

MapMailSM tool revolutionizes list building for direct marketing campaigns with advanced demographic categories, targeting “perfect prospects” for time and money savings
ORLANDO, Florida - November 7, 2008 - QuantumDigital (www.quantumdigital.com), the complete online service provider for direct mail, on-demand digital printing and eMarketing solutions, today announced at the 2008 REALTOR® Conference and Expo in Orlando, Florida [...]

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Did Marketing Help Obama Win The Presidential Election?

In light of the many articles commenting on his efforts, it’s difficult to ignore the impact of Obama’s marketing campaign to the success of his run for presidency. Business professionals to graphic designers, members of the advertising industry and beyond are in awe over his carefully planned, pristinely integrated marketing campaign.
Now, I’m sure we all [...]

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