Creating a new 1:1 direct mail and digital printing service bureau
The challenge: establishing direct marketing efficiencies
Sylvan Learning needed a new direct marketing platform for their 1,100 and growing franchisee base. The company used an offset commercial print operation that was no longer able to meet the needs of the Sylvan franchisees. Poor response times, [...]
Getting personal with customers through direct mail
The challenge: outgrowing internal fulfillment processes
Real Living quickly increased to 65 franchises in 20 states and continues to expand its franchise footprint across the country. As a result of this rapid growth, their internal direct mail fulfillment processes became labor intensive, slow and unmanageable. Real Living executives felt it [...]
Closing On a New Direct Marketing Solution
The challenge: outgrowing capacity
Champion Realty, a growing real estate firm, needed a more efficient and automated direct marketing solution. The company traditionally used a mailing house, but the vendor didn’t offer the resources Champion needed to quickly produce and mail high-quality materials. The system required one dedicated employee to [...]