Marketers Create Communities Rather Than Communications
DMNews
September 22, 2009
DMNews senior editor Chantal Tode speaks with Jeff Swystun, chief communications officer at DDB Worldwide and keynote speaker at QuantumDigital’s Marketing Summit in Austin, TX.
Jeff shares insights on branding and how more and more marketers are moving from creating communications to creating communities.
Follow Marketing Innovation & Discovery on LinkedIn.
Follow us on Twitter
@quantumdigital
@RealEstate_QD
Become a fan on Facebook
